Almost Famous
Guaranteed Human Engagement
Cross Platform Promotion
Minus Bots And Fake Users
Spend less to make more fighting ad fraud
THE PROBLEM
Ad Fraud Is a Trillion Dollar
Systemic Problem
No one is talking about it
$1.15 Trillion
Total global digital
ad spend last year
Up to 90%
Of traffic is fake
1%
What IAS & DoubleVerify
actually report as fraud
HOW IT WORKS
The Verification
Layer Is Broken.
Walled gardens block proof.
Meta and YouTube block first-party pixels. Letting brands verify would expose what their numbers are built on.
Sample sizes are a joke.
IAS & DV measure 1 in 100 impressions. The other 99 are marked clean by assumption.
Bots strip the tags.
No tag, no data, no fraud flag. The bot walks straight through.
PROOF
They Discovered the Spend Was
Fake by Turning It Off.
JPMorgan Chase
400k→5k
sites serving ads
Nothing changed. The other 395,000 were fiction.
P&G
$200M
digital spend cut
Business performance didn't move.
Uber
$100M
ad budget switched off
Installs didn't drop. Organic installs rose by almost exactly the paid installs that disappeared.
These aren't small brands getting fooled. They are the most sophisticated marketing operations in the world.
THE SECOND PROBLEM
And When the Campaign Ends,
You Own Nothing.
Campaign runs
Budget spent on
platform audiences
Budget stops
Access to audience
stops immediately
Data gone
No list. No emails.
No behavioral data.
Start over
Pay to rebuild the
same audience again
Platforms profit twice. You build nothing. You're renting — over and over — from landlords who own everything.
THE SOLUTION
Almost Famous.
Cross-platform promotion, demystified
One interface. Every platform. Real humans.
Real targeting
Keyword, location, behavioral interest — ranked by usage, minus bots.
Conversion that verifies itself
Remix competitions. Talent ID. Gated drops. Bots can't complete them.
You own the audience
Lives in your infrastructure. Algorithm changes touch nothing.
Target Interests
Define who sees your campaign based on their interests
Behaviors
ESTIMATED REACH
9.3M
people per month
TARGETING SUMMARY
One contract, one invoice. Sync clearance with the campaign.
Your campaign will run on
Bundled licensing + paid media saves up to 40%
Two slow, expensive procurement cycles collapse into one — one negotiation, one invoice, one workflow.
CYCLE TIME
8wks → 2wks
VENDORS
2 → 1
THE SECRET
Music Is
Fraud-Proof.
When rightsholders and artists work together.
Society registration = human proof
ASCAP, BMI, PRS, GEMA. Fraudsters don't pay to register songs. Real artists do.
IP verification at source
Every song tied to registered intellectual property. Bots can't fake a publishing deal.
Human engagement proves human audience
Remixes. Covers. Talent competitions. Actions bots physically cannot perform.
Society-Verified IP
Bots Don't Register Songs.
Verified Human IP
0%
Society registered
Real Humans Captured
0x
vs standard campaigns
0%
of ad spend
goes to bots industry-wide.
Music IP verification eliminates this entirely. Fraudsters don't pay publishing societies.
Every artist verified. Every interaction human.Your budget works 10x harder.
RESULTS
Bushido Analytics
In Action
Fight Ad Fraud
Advanced pixel technology separates real users from bots
$100k+ Minimum Ad Investment
Bushido Analytics interprets first-party data to optimize ad fraud detection and improve media efficiencies.
Fortune 500 CPG Brand
90%
IVT
10%
Human
8x improvement in media efficiency
Fortune 500 FinTech Brand
90%
IVT
10%
Human
23x conversion lift from real engagement
Traffic Quality Analysis
Powered by Bushido Analytics
30 Jan — 6 Mar, 2026
31%
Human Traffic
52%
Bot Traffic
19%
Crawlers
6k
Pageviews
IVT Quality Score
35/100
Significant bot traffic detected. Review ad sources.
Traffic Timeline
Reducing IVT grows human reach
Feb 02
Mar 04
ALMOST FAMOUS
Human Verification Ratings
A Private SSP connected to DSP where brands pay to reach real humans, not bots.
Powered by Bushido Analytics, our five-gate verification system ensures every impression is served to a verified human. Four pre-auction gates validate supply integrity. A post-bid JavaScript pixel verifies song registrations via Bushido lookup.
SUPPLY SIDE
Almost Famous SSP
Verified Publishers Only
DEMAND SIDE
Brand DSP
Human Impressions Only
Zero bot impressions. Every bid request passes through five verification gates before brands pay.
Seller ID Lock
ads.txt + full schain validation
Catches: Spoofed publishers, reseller chains
Integrity Score
Publisher quality + MFA detection
Catches: Low-quality sites, MFA, bot-farmed domains
Bid Request Coherence
Device / browser / IP fingerprint
Catches: Replayed device IDs, spoofed environments
Real-time JS Verification
Bushido Analytics in-ad tag
Catches: Post-bid bot confirmation
Bid-to-Served-to-Rendered Reconciliation
Impression-level match tracking
Catches: Over-counting, phantom impressions, SSP shrinkage
Bushido Lookup Post-bid
Music registration authority
Catches: Unauthorised artist ad spend, rightsholder verification
THE OUTCOME
What You Walk Away With.
ASSET 01
A verified
human audience
10x
more efficient than a standard Meta campaign
Owned outright. Addressable forever. No platform in the way.
ASSET 02
Real revenue
attribution
23x
engagement lift on participation-based campaigns
Actual transactions tied to spend. Not modeled lift. Not estimated impact.
ASSET 03
Cost Savings
100M
up to
Emails. Behavioral profiles. Costs go down. Returns go up. It funds itself.
THE CHOICE
Own your data and
make money from it
Performance based ethical marketing.
almostfamous.bushido.is
THE TEAM
Built by leaders in ad tech, cybersecurity, media & music
Jordan Katz
CEO, Bushido
Music technology expert building the future of artist discovery and audience ownership. Architect of the Almost Famous platform.
Jeff Burroughs
Former CMO, Def Jam
Decades shaping music marketing strategy. Built campaigns that launched careers and drove genuine cultural impact at global scale.
Mark Tarnuzzer
Former SVP of Marketing at Universal
Previously head of programmatic at Samsung & Apple. Global music marketing strategist committed to eliminating fraud and returning real value to artists, labels, and advertisers.
United to eliminate ad fraud in music marketingand return power to artists and advertisers
APPENDIX
The social/streaming signal layer — Bushido's human verified guarantee
This is where your data normalisation infrastructure becomes the weapon.
Real listeners leave traces across platforms simultaneously
Fraud almost never moves all platforms coherently
A bot campaign inflating Spotify streams will show:
Bushido's enrichment pipeline — multi-platform coherence scoring
Pulling from DSPs, social, and society feeds simultaneously, we build a multi-platform coherence score per ISRC per campaign window. Incoherence across platforms is a pre-stream fraud signalthat doesn't depend on DSP honesty at all.
THE PROBLEM
UP TO 90% of traffic is fake
Your ad spend is being wasted on bots.
Most verification only catches 1% of fraud.
THE SOLUTION
Guaranteed human engagement
Every dollar of paid media converts into real fans.
Build an audience you own permanently.
NDA — BUYER ROOM ONLY
Competitive matrix is gated
The composite picture comparing Bushido against Magnite, PubMatic, Index, AdsWizz, and Spotify is reserved for NDA buyer rooms. Reintroduced publicly post-launch with live references.
THE STRUCTURAL DIFFERENCE
EVERY OTHER SSP
Fraud prevention is a filter applied to volume.
They credit you after the fact for fraud you have to discover and document yourself.
BUSHIDO
Fraud prevention is a gate volume has to pass through.
We don't let the impression render in the first place.
General-purpose SSPs can't adopt fail-closed verification — their P&L depends on not failing those impressions closed.
APPENDIX
White Label Streaming Service — Branded Label as a Solution
Your brand. Your player. Your data. Powered by Bushido.
YOUR BRANDED PLAYER
Your Name
Powered by Bushido
Rising Star
Emerging Artist • Your Name Records
UP NEXT
Give your label its own streaming destination. Collect first-party data, discover talent, and expand your reach — all under your brand.
Collect Data at Scale
Own the listener relationship. Every play, skip, save, and share generates first-party data that feeds back into your marketing engine — no third-party cookies required.
Identify Emerging Artists
Your white-label platform becomes an A&R tool. Surface breakout tracks before they trend, spot artists gaining organic momentum, and sign talent with data-backed confidence.
Reach More People
A branded streaming service extends your reach beyond traditional DSPs. Build a direct audience channel, cross-promote your roster, and create a destination that keeps fans in your ecosystem.
Your label. Your streaming experience. Your data.Every interaction verified human — powered by Bushido's fraud-proof infrastructure.